TRUMP has surged by 8% in the past 24 hours, reaching $11.90 after Donald Trump endorsed the meme token yesterday. The former US President expressed his affection for $TRUMP on his social network, TruthSocial, calling it the “Greatest of them all.” This endorsement led to the token’s price rising to $12.25, although it later decreased by 2.5%. Despite a 5% increase over two weeks, $TRUMP is down by 27% over the past month and might continue to decline in the coming days.

Mirroring Elon Musk’s strategy with Dogecoin, Trump posted a brief message on TruthSocial praising the Official Trump token, describing it as “so cool.” Naturally, critics of Trump quickly criticized the move, with some accusing him of corruption. Despite the backlash, $TRUMP’s price went up, outperforming the market and showing signs of a potential bullish period.

The token’s trading volume has increased significantly from $300 million to $1.5 billion in a day, and some major investors have been buying in, although not without some losses. This situation underscores the risk associated with investing in $TRUMP, but Trump’s promotion might indicate more endorsements in the future. The token is currently 84% below its all-time high of $73.43 and unlikely to reach this level again without a significant improvement in the broader economic climate.

On Twitter:

JUST IN: President Trump just posted about his $TRUMP coin on Truth. pic.twitter.com/x9SXpGo4Js — TrumpMeme (@GetTrumpMemes) March 23, 2025

The whale who once made ~$108M on $TRUMP lost $207K in just one hour yesterday. He spent 5M $USDC to buy $TRUMP right after @realDonaldTrump posted “I LOVE $TRUMP,” then sold an hour later—taking a $207K loss. pic.twitter.com/uOAzhPgkVM — Lookonchain (@lookonchain) March 24, 2025